arXiv AI By Syed Saad Saif, Giulio Maggiore, Paolo Russo, Damiano Distante

ChurnNet: A Optimized Modern AI for Churn Prediction

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arXiv:2606. 00169v1 Announce Type: cross Abstract: Increased competition and the growing similarity of products and services offered by retailers have lowered the barriers for customers to switch to competitors.

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arXiv AI
Aug 28

Explainable Artificial Intelligence for Customer Churn Prediction in Telecommunications: A Framework for CRM Integration

The paper presents a framework for integrating explainable AI into customer churn prediction for telecommunications. It benchmarks four classifiers—Logistic Regression, Random Forest, XGBoost, and LightGBM—on the IBM Telco Customer Churn dataset, finding comparable performance with Logistic Regression achieving the highest AUC-ROC and LightGBM the highest accuracy. Explanations are provided via SHAP and LIME at both global and instance levels, and a four‑layer CRM integration architecture is proposed to translate risk scores and attribution vectors into actionable retention strategies, projecting a 3.3–5.3 percentage point reduction in churn and $199K–$319K savings per campaign cycle.

By Sandeep Gaddamwar