arXiv:2606. 04592v1 Announce Type: cross Abstract: LLM-based digital twins promise to scale and accelerate market research, but most published twins are either coarse persona bots conditioned on a few demographic questions or detailed individual-level twins built on purpose-collected surveys and interview transcripts.
By Leonard Kinzinger, Jochen Hartmann
arXiv:2609.07987v1 Announce Type: new
Abstract: LLM-based digital twins promise to reduce repeated human data collection by generating person- specific responses, yet existing evaluations provide lit...
By Steven Wang, Kyle Hunt, Shaojie Tang, Kenneth Joseph
The paper discusses the use of synthetic data in marketing research, arguing that the key question is not whether synthetic respondents work, but when they do. It categorizes synthetic data into three types—ungrounded LLM responses, segment-level personas, and individual-level digital twins—and maps each to the decisions they can support. The authors also propose a taxonomy of accuracy measures, highlight the forgotten question problem, and introduce an ex‑ante answerability diagnostic based on R² to improve twin-human correlation.
By Oded Netzer, Rajan Sambandam
arXiv:2608.20344v1 Announce Type: new
Abstract: LLM-based "digital twins" aim to simulate how an individual would behavein new environments or respond to novel questions, given some representation of...
By Iris Ye, Tianze Deng, Ozan Candogan
arXiv:2607. 21403v1 Announce Type: new Abstract: Mobile-health interventions increasingly use online learning and decision making algorithms to personalize when to nudge users toward healthier behavior, but a poorly designed algorithm can burden and disengage participants.
By Ziping Xu, Yuyi Chang, Chenshun Ni, Nithin Sugavanam, Asim H. Gazi, Pedja Klasnja, Emre Ertin, Susan A. Murphy
arXiv:2301. 07210v5 Announce Type: replace-cross Abstract: Digital twins are simulation-based models designed to predict how a real-world process will evolve in response to interventions.
By Rob Cornish, Muhammad Faaiz Taufiq, Arnaud Doucet, Chris Holmes
arXiv:2607. 10628v1 Announce Type: cross Abstract: We present Anamnesis, an interactive system for demographically controllable survey simulation using large language models.
By Song-Ze Yu, Joseph Suh, Serina Chang, David M. Chan
arXiv:2603. 11333v2 Announce Type: replace Abstract: Short-video platforms are closed-loop, human-in-the-loop ecosystems where platform policy, creator incentives, and user behavior co-evolve.
By Haoting Zhang, Yunduan Lin, Jinghai He, Denglin Jiang, Zuo-Jun Shen, Zeyu Zheng
arXiv:2606. 16415v1 Announce Type: new Abstract: Enterprise behavioral simulation requires more than producing a plausible response.
By Ankit Das (Twinning Labs)
arXiv:2606. 11264v1 Announce Type: cross Abstract: Health digital twins (HDTs) promise patient-specific modeling and decision support but current approaches remain structurally fragmented: monolithic models that address a single organ or task lack cross-scale fidelity, while system-level twins lack generalizable architectural frameworks.
By Zhaohui Wang, Yu Huang, Jiang Bian
arXiv:2607. 26060v1 Announce Type: cross Abstract: LLM-based chatbots are transforming customer service in regulated domains such as banking, but scalable and cost-effective validation remains a critical barrier to safe deployment.
By Cristovao Iglesias, Devesh Batra, Alankar Atreya, Stefan Wagner, Robert Hankache, Patrick Sinclair, Giulio Pelosio, Michael McMillan, Greig A. Cowan, Raad Khraishi
arXiv:2601. 14264v2 Announce Type: replace-cross Abstract: Large language models (LLMs) act as digital twins for human respondents, yet their psychometric comparability remains uncertain.
By Yufei Zhang, Zhihao Ma