arXiv AI By Steven Wang, Kyle Hunt, Shaojie Tang, Kenneth Joseph

When Can LLM Digital Twins Reduce Human Measurement? From Behavioral Fidelity to Statistical Substitutability

Read the original on arXiv AI →

The Flow has not summarised this story yet — read it at arXiv AI.

arXiv AI
4d ago

Synthetic Data in Marketing Research: How to Evaluate and When to Trust

The paper discusses the use of synthetic data in marketing research, arguing that the key question is not whether synthetic respondents work, but when they do. It categorizes synthetic data into three types—ungrounded LLM responses, segment-level personas, and individual-level digital twins—and maps each to the decisions they can support. The authors also propose a taxonomy of accuracy measures, highlight the forgotten question problem, and introduce an ex‑ante answerability diagnostic based on R² to improve twin-human correlation.

By Oded Netzer, Rajan Sambandam
arXiv AI
Jul 21

A Continual Validation, Updating, and Decision-Making Framework for Self-Adaptive Digital Twins via Robust Model Predictive Control: A Case Study in Additive Manufacturing

arXiv:2607. 18164v1 Announce Type: cross Abstract: Digital Twins rely on surrogate models to mirror physical systems in real time, yet these models can degrade as operating conditions evolve, a phenomenon known as concept drift.

By Yi-Ping Chen, Ying-Kuan Tsai, Vispi Karkaria, Seul Lee, Daniel Apley, Wei Chen
arXiv AI
Jun 4

Synthetic Personalities: How Well Can LLMs Mimic Individual Respondents Using Socio-Economic Microdata?

arXiv:2606. 04592v1 Announce Type: cross Abstract: LLM-based digital twins promise to scale and accelerate market research, but most published twins are either coarse persona bots conditioned on a few demographic questions or detailed individual-level twins built on purpose-collected surveys and interview transcripts.

By Leonard Kinzinger, Jochen Hartmann
arXiv Machine Learning
Aug 11

Causal Falsification of Digital Twins

arXiv:2301. 07210v5 Announce Type: replace-cross Abstract: Digital twins are simulation-based models designed to predict how a real-world process will evolve in response to interventions.

By Rob Cornish, Muhammad Faaiz Taufiq, Arnaud Doucet, Chris Holmes