arXiv AI By Xiao Ni, Yiwei Wang, Tianjun Feng, Lauren Xiaoyan Lu, Yitong Wang, Congyi Zhou

Generative AI in Action: Field Experimental Evidence from Alibaba's Customer Service Operations

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arXiv:2603. 29888v2 Announce Type: replace-cross Abstract: In collaboration with Alibaba, we study how a generative AI assistant affects service performance in e-commerce after-sales operations.

Machine-generated by The Flow from the publisher's headline and feed description — not written or checked by a human. The full article lives at arXiv AI.

arXiv AI
Jun 2

Generative AI and Sales Productivity: Field Experiments in Online Retail

arXiv:2510. 12049v4 Announce Type: replace-cross Abstract: We quantify the short-term impact of Generative Artificial Intelligence (GenAI) on sales performance through a series of large-scale randomized field experiments involving millions of users and products at a leading cross-border online retail platform.

By Lu Fang, Zhe Yuan, Kaifu Zhang, Dante Donati, Miklos Sarvary
arXiv AI
Sep 25

Screen Before You Serve: Simulation for Production Customer Experience AI Agents at 140M Scale

The paper introduces a hypothesis-driven simulation workflow that screens customer experience (CX) agents before deployment, using synthetic customers and simulated tool outputs to emulate multi-step interactions without accessing production backends. Applied to Nubank’s high-volume Card Delivery and Card Management chat-support agents, the simulation’s binary evaluator scores correlated strongly with production results, and simulation-guided iterations raised transactional net promoter score by 36.69 points in a live A/B test. Additionally, screening over 16,000 simulated conversations helped select a model that increased self‑service rate by 8.82 percentage points without harming net promoter score, demonstrating that simulation enables extensive model exploration safely.

By Edesio Alcoba, Kevin Rossell, Aman Gupta, Shao Tang, Jiwoo Hong, Pabel Carrillo-Mendoza, Wanderson Concei\c{c}\~ao Ferreira, Alvaro Tedeschi, Zayd Simjee, Shreya Rajpal, Bruno Finardi Hime, Christian Sousa, Luis Moneda, Herbert Fei, Daniel Silva, Rohan Ramanath
arXiv AI
Aug 6

MatrAIx: Simulating the World with 8.3 Billion Persona Agents

arXiv:2608. 04205v1 Announce Type: new Abstract: Human evaluation of AI systems and digital products is costly, slow, and difficult to scale.

By Xiaomin Li, Yuexing Hao, Jianheng Hou, Jintao Huang, Qianfeng Wen, Shirley Huang, Yifan Liu, Xiaoyi Liu, Yilan Fan, Yijun Wang, Koutian Wu, Ruoqi Gao, Muhammad Ahmed Mohsin, Jing Tang, Brihi Joshi, Heming Liu, Zheyuan Deng, Zonglin Di, Sankalp Jajee, Jiuyao Lu, Zhiwei Zhang, Saksham Kapoor, Ishan Gupta, Yunhan Zhao, Chanwoo Park, Yucheng Lu, Bing Hu, Weihang Xiao, Aravind Mohan, Hanwen Xing, Runyu Zhang, Mihir Kulshreshtha, Yuanda Xu, Qianyu Zhu, Dianzhuo Wang, Yuxin Xiao, Bowen Jiang, Yongye Su, Wenhao Chai, Zuxin Liu, Lawrence Yunliang Chen, Xuandong Zhao, Ethan Ye, Shivam Patel, Jason Xie, Alex Martin Richmond, Weixiang Ding, Emre Okcular, Diya Mathew, Ziheng Wang, Rana M. Shahroz Khan, Zhejian Peng, Fang Wu, Fan Nie, Xinyang Han, Yubin Kim, Jiawei Zhang, Zhenting Qi, Huangyuan Su, Xu Pan, Abinitha Gourabathina, Hyewon Jeong, Hemanth Neelgund Ramesh, Kumail Alhamoud, Kimia Hamidieh, Zidi Xiong, Samuel Schmidgall, Pengrui Han, Yepeng Huang, Yongheng Wang, Bowen Yang, Alex Gu, Yuchu Wang, Akshay Paruchuri, Brenna Li, Hejie Cui, Jiayuan Ding, Chaosheng Dong, Jiahao Wang, Yixuan He, Chi Wang, Pamela Bhattacharya, Tianyi Peng, Paul Pu Liang, Mitchell Gordon, Yilun Du, Marinka Zitnik, James Zou, Prasanna Tambe, Philip Torr, Emily Fox, Asu Ozdaglar, Dawn Song
arXiv AI
Sep 10

From Monolithic Blending to Agentic Orchestration: Dynamic Response for Conversational Assistants at Scale

The paper describes a production migration of a large-scale customer‑support conversational assistant from a single blended model to a Dynamic Response (DR) architecture. DR replaces the Qwen3‑235B‑A22B responder with a bounded ReAct orchestrator that selects typed tools and a smaller generator that writes from a validated context contract. The migration yields significant improvements: precision‑first entity selection boosts reservation selector precision from 8.3% to 89.1%, typed action IDs eliminate structured‑action hallucination, and hard‑escalation responses drop from 5.60% to 3.08%. Latency is reduced from 3.87 s to 2.24 s, GPU usage is cut by roughly one‑third, and self‑hosting cuts annual model‑serving costs by more than an order of magnitude.

By Cen Mia Zhao, Peng Wang, Chuan Shi, Yufeng Zhang, Ying Lyu, Wanmeng Ren, Robert Xue, Claire Na Cheng, Yashar Mehdad