arXiv:2411. 10109v3 Announce Type: replace Abstract: Machine learning can predict human behavior well when substantial structured data are available for well-defined outcomes.
By Joon Sung Park, Carolyn Q. Zou, Jonne Kamphorst, Niles Egan, Aaron Shaw, Benjamin Mako Hill, Carrie Cai, Meredith Ringel Morris, Percy Liang, Robb Willer, Michael S. Bernstein
arXiv:2510. 21011v3 Announce Type: replace-cross Abstract: As generative AI tools are increasingly used to portray people in professional roles, understanding their racial and gender representational biases is critical.
By Ilona van der Linden, Sahana Kumar, Arnav Dixit, Aadi Sudan, Smruthi Danda, David C. Anastasiu, Kai Lukoff
arXiv:2607. 26348v1 Announce Type: cross Abstract: Large language models (LLMs) are increasingly used as synthetic users, stand-ins for human respondents whose simulated answers feed product, policy, and market decisions.
By Zihan Chen, Di Zhu, Lei Nico Zheng
arXiv:2606. 18263v1 Announce Type: cross Abstract: Large language models (LLMs) are increasingly used to simulate human populations via persona prompting, often under the assumptions that richer persona descriptions improve behavioral fidelity, similarly sized attribute combinations are equally simulatable, and persona definitions generalize across tasks.
By Aanisha Bhattacharyya, Yaman Kumar Singla, Rajiv Ratn Shah, Changyou Chen, Jitendra Ajmera
arXiv:2609.22607v1 Announce Type: new
Abstract: We argue here that the current dominant practice in LLM human simulation: prompting instruction-tuned assistant language models to role-play personas,...
By Minwoo Kang, T\'ea Wright, Seun Eisape, Ayush Raj, Suhong Moon, Joseph Suh, Alane Suhr, David M. Chan, John Canny
The study introduces a World Values Survey–grounded simulation framework to test whether large language model agents can faithfully represent diverse human value systems. In about 4,000 conversations with 1,200 personas across three models, more than half of the agents failed to express their assigned value profiles from the start, and only 2–7% drifted over time. The results show systematic deviations from the intended value distributions and reveal that simulated dialogues differ from human discussions in their balance of stylistic consistency and semantic diversity.
By Farah Atif, Sougata Saha, Monojit Choudhury
The paper introduces a simulation framework that uses large language model (LLM) agents conditioned on data‑driven personas to predict A/B test outcomes. These personas are built from anonymized user behavioral patterns, engagement signals, and inferred demographics, offering a more realistic population model than synthetic or rule‑based personas. The authors evaluate question design, persona data source, behavioral depth versus diversity, and population subsampling, achieving 0.75–0.90 directional accuracy on 40 real A/B tests.
By Ziyad Benomar, Weronika {\L}ajewska, Leonardo Perelli, Saab Mansour
arXiv:2605.29791v2 Announce Type: replace
Abstract: While Large Language Models (LLMs) can convincingly simulate personas in explicit self-reports, they often deviate in implicit behavioral decisions...
By Yutong Yang, Chenxi Miao, Weikang Li, Yunfang Wu
The study evaluates whether large language models (LLMs) used as synthetic personas can predict real audience responses to marketing copy. Using thousands of headline A/B tests from the Upworthy Research Archive, the authors compare a ten-persona panel grounded in real audience demographics to a no-persona zero‑shot baseline that asks the model for a typical reader’s click likelihood. Results show that the no‑persona baseline outperforms the persona‑based approach, with higher predictive validity and top‑1 accuracy, indicating that forcing the model to role‑play specific personas introduces bias and noise.
By Alexandre Cristov\~ao Maiorano
Social simulation offers the social sciences an experimental instrument that the real world cannot supply, and generative agents have transformed it by acting as silicon samples that unite agent-based...
arXiv:2609.24911v1 Announce Type: new
Abstract: Social simulation offers the social sciences an experimental instrument that the real world cannot supply, and generative agents have transformed it by...
By Xinnong Zhang, Jiayu Lin, Jia Wang, Yixu Huang, Xinyi Mou, Yingqian Wu, Jingcong Liang, Shijun Lei, Jianing Shi, Guanying Li, Siyuan Wang, Hanjia Lyu, Zhenfei Yin, Yunlu Yin, Siming Chen, Yulan He, Jiebo Luo, Xuanjing Huang, Liyin Jin, Baohua Zhou, Hanqi Yan, Zhongyu Wei
The paper introduces a three-tier persona vector for user simulation in evaluating LLM agents, comprising 23 dimensions across demographics, behavioral traits, and emotional states, plus a query-complexity overlay. It demonstrates that these nuanced personas generate diverse, scenario-reactive conversations, leading to significant variations in agent goal achievement and compliance across different contexts. The model’s design allows for reproducible, auditable user behavior patterns without relying on learned covariance matrices.
By Rahul Khedar, Eshita, Sneha Teja Sree Reddy Thondapu, Mayank Malhotra, Arup Kumar Das, Jitesh Chandra Mishra, Arun Menon, Avinash Karn, Mouli V