arXiv Machine Learning

Uncertainty Modeling for Multi-Objective RTA Interception with Distillation Acceleration

arXiv:2511. 05582v3 Announce Type: replace Abstract: Real-Time Auction (RTA) interception decides which incoming advertising requests reach downstream systems, and therefore controls the quality of the data those systems learn from.

arXiv Machine Learning
Aug 12

MARCO: Click-Intent Decomposition for Calibrated Ads Conversion Prediction

arXiv:2608. 10562v1 Announce Type: new Abstract: Not all clicks are equal.

By Shiwen Shen, Xiru Huang, Liang Luo, Jianbo Sun, He Lyu, Zihang Fu, Ivonne Xu, Zhizhuo Li, Zhengyu Zhang, Pei-Ju Sung, Yunmiao Wang, Zixuan Wang, Zhengli Zhao, Qiang Jin, Mike Jermann, Mingda Li, Yang Xiao, Bhavana Challa, Brooke Bian, Yang Li, Ashish Chamoli, Bibek Bhusal, Danning Di, Yuan Jin, Meet Raval, Zhiwen Chen, Boyao Sun, Shuguang Wang, Yunlong He, Yantao Yao, Sagar Chordia, Wenlin Chen, Santanu Kolay, Qin Huang, Ellie Wen
arXiv Machine Learning
Jul 22

JD-BP: A Joint-Decision Generative Framework for Auto-Bidding and Pricing

arXiv:2604. 05845v2 Announce Type: replace-cross Abstract: Auto-bidding services optimize real-time bidding strategies for advertisers under key performance indicator (KPI) constraints such as target return on investment and budget.

By Linghui Meng, Chun Gan, Shengsheng Niu, Chengcheng Zhang, Chenchen Li, Chuan Yang, Yi Mao, Xin Zhu, Jie He, Zhangang Lin, Ching Law
arXiv Machine Learning
Jun 9

LARP: Learner-Agnostic Robust Data Prefiltering

arXiv:2506. 20573v4 Announce Type: replace-cross Abstract: Public datasets, crucial for modern machine learning and statistical inference, often contain low-quality or contaminated samples that can harm model performance.

By Kristian Minchev, Dimitar I. Dimitrov, Nikola Konstantinov
arXiv Machine Learning
2d ago

Dynamic Pricing and Advertising with Demand Learning

arXiv:2304. 14385v4 Announce Type: replace-cross Abstract: We consider a novel pricing and advertising framework in which a seller not only sets the product price but also designs flexible advertising schemes to influence customers' valuations of the product.

By Shipra Agrawal, Yiding Feng, Wei Tang
arXiv Machine Learning
Aug 13

When Offline Evaluation Misleads: A Diagnostic Protocol for Reward and Policy Selection in Delayed-Feedback Contextual Bandits

arXiv:2608. 11560v1 Announce Type: new Abstract: Personalizing marketing messages with contextual multi-armed bandits (CMABs) drives real business value, yet the objective that ultimately matters - a downstream conversion - is observed only weeks later, too late to drive online learning.

By Sang Su Lee, Vineeth Loganathan, Shishir Dash, Vijay Raghavan
arXiv Machine Learning
Jul 30

Cost-Sensitive Conformal Prediction and Human-in-the-Loop Abstention for Imbalanced High-Stakes Decision Support: A Multi-Domain Benchmark

arXiv:2607. 27143v1 Announce Type: new Abstract: High-stakes decision systems in credit scoring, fraud detection, healthcare, and industrial safety require reliable uncertainty quantification under severe class imbalance and asymmetric error costs.

By Manpreet Singh, Akshatha Srikantha, Shyamal Lakhanpal
arXiv Machine Learning
Jun 18

Not Just How Much, But Where: Decomposing Epistemic Uncertainty into Per-Class Contributions

arXiv:2602. 21160v3 Announce Type: replace-cross Abstract: In safety-critical classification, the cost of failure is often asymmetric, yet Bayesian deep learning summarises epistemic uncertainty with a single scalar, mutual information (MI), that cannot distinguish whether a model's ignorance involves a benign or safety-critical class.

By Mame Diarra Toure, David A. Stephens