arXiv:2605. 09448v2 Announce Type: replace Abstract: We study the operational problem of automated bidding in repeated first-price auctions under budget and return-on-spend (RoS) constraints.
By Zihao Hu, Yuxiao Wen, Yuan Yao, Jiheng Zhang, Zhengyuan Zhou
arXiv:2608. 10562v1 Announce Type: new Abstract: Not all clicks are equal.
By Shiwen Shen, Xiru Huang, Liang Luo, Jianbo Sun, He Lyu, Zihang Fu, Ivonne Xu, Zhizhuo Li, Zhengyu Zhang, Pei-Ju Sung, Yunmiao Wang, Zixuan Wang, Zhengli Zhao, Qiang Jin, Mike Jermann, Mingda Li, Yang Xiao, Bhavana Challa, Brooke Bian, Yang Li, Ashish Chamoli, Bibek Bhusal, Danning Di, Yuan Jin, Meet Raval, Zhiwen Chen, Boyao Sun, Shuguang Wang, Yunlong He, Yantao Yao, Sagar Chordia, Wenlin Chen, Santanu Kolay, Qin Huang, Ellie Wen
arXiv:2608. 09768v1 Announce Type: new Abstract: A prediction that is both confident and wrong is a critical reliability failure because it can bypass abstention and human review precisely when the model is mistaken.
By Ange-Cl\'ement Akazan, Ineza Remy Mugenga, Abebe Geletu, Jean Medard Ngnotchouye, Issa Karambal
arXiv:2608. 00123v1 Announce Type: cross Abstract: LLM-native advertising embeds sponsored content directly into model-generated responses, shifting the unit of sale from a fixed slot to a moment within an evolving conversation.
By Yan Fang, Jialin Chen, Chun Gan, Hang Yu, Mingjun Nie, Yeyu Zhang, Fengxiang He, Ching Law
arXiv:2604. 05845v2 Announce Type: replace-cross Abstract: Auto-bidding services optimize real-time bidding strategies for advertisers under key performance indicator (KPI) constraints such as target return on investment and budget.
By Linghui Meng, Chun Gan, Shengsheng Niu, Chengcheng Zhang, Chenchen Li, Chuan Yang, Yi Mao, Xin Zhu, Jie He, Zhangang Lin, Ching Law
arXiv:2607. 20694v1 Announce Type: new Abstract: Personal and organizational planning systems maintain two records that drift apart: what was planned (a task's effort budget) and what was done (a logged action's duration and description).
By Salavat Ishbulatov
arXiv:2506. 20573v4 Announce Type: replace-cross Abstract: Public datasets, crucial for modern machine learning and statistical inference, often contain low-quality or contaminated samples that can harm model performance.
By Kristian Minchev, Dimitar I. Dimitrov, Nikola Konstantinov
arXiv:2304. 14385v4 Announce Type: replace-cross Abstract: We consider a novel pricing and advertising framework in which a seller not only sets the product price but also designs flexible advertising schemes to influence customers' valuations of the product.
By Shipra Agrawal, Yiding Feng, Wei Tang
arXiv:2606. 17805v1 Announce Type: new Abstract: Data acquisition is a major bottleneck for learning in real-time streams: analysts must decide on the fly which labels to purchase while respecting a rolling budget.
By Xiwen Huang, Pierre Pinson
arXiv:2608. 11560v1 Announce Type: new Abstract: Personalizing marketing messages with contextual multi-armed bandits (CMABs) drives real business value, yet the objective that ultimately matters - a downstream conversion - is observed only weeks later, too late to drive online learning.
By Sang Su Lee, Vineeth Loganathan, Shishir Dash, Vijay Raghavan
arXiv:2607. 27143v1 Announce Type: new Abstract: High-stakes decision systems in credit scoring, fraud detection, healthcare, and industrial safety require reliable uncertainty quantification under severe class imbalance and asymmetric error costs.
By Manpreet Singh, Akshatha Srikantha, Shyamal Lakhanpal
arXiv:2602. 21160v3 Announce Type: replace-cross Abstract: In safety-critical classification, the cost of failure is often asymmetric, yet Bayesian deep learning summarises epistemic uncertainty with a single scalar, mutual information (MI), that cannot distinguish whether a model's ignorance involves a benign or safety-critical class.
By Mame Diarra Toure, David A. Stephens