arXiv:2606. 20461v1 Announce Type: new Abstract: Machine learning models have been shown to exhibit discriminatory outcomes or degraded performance for individuals at the intersection of multiple sensitive attributes, such as race and gender.
By Bruno Scarone, Alfredo Viola, Ren\'ee J. Miller
The paper explores how data from fixed A/B tests can guide the deployment of adaptive experiments using contextual bandits. By combining off‑policy evaluation with a controlled warm‑start simulation, the authors rank pre‑specified adaptive and non‑adaptive policies using doubly robust estimators. Experiments on synthetic trials and real benchmarks show that adaptive, context‑aware policies outperform fixed allocations when heterogeneity exists, but offer little advantage otherwise.
By Jo\~ao Victor Ferreira Alves, Eduardo Rocha Laurentino, Gustavo de Oliveira Kanno, Thiago Costa Rizuti da Rocha
arXiv:2608. 11560v1 Announce Type: new Abstract: Personalizing marketing messages with contextual multi-armed bandits (CMABs) drives real business value, yet the objective that ultimately matters - a downstream conversion - is observed only weeks later, too late to drive online learning.
By Sang Su Lee, Vineeth Loganathan, Shishir Dash, Vijay Raghavan
Personalizing marketing messages with contextual multi-armed bandits (CMABs) drives real business value, yet the objective that ultimately matters - a downstream conversion - is observed only weeks later, too late to drive online learning. Teams therefore train the bandit on a fast proxy reward, and separately must judge whether a contextual bandit is worth its complexity over sending one best message.
Personalized incentive allocation is vital for e-commerce, where uplift modeling is the standard for estimating Individual Treatment Effects (ITE). However, traditional models often fail in complex multi-seller environments with violations of the Stable Unit Treatment Value Assumption (SUTVA).
arXiv:2607. 05242v1 Announce Type: cross Abstract: Personalized incentive allocation is vital for e-commerce, where uplift modeling is the standard for estimating Individual Treatment Effects (ITE).
By Zuwang He, Shihao Shu, Yuli Qu, Hanyu Gao, Ziliang Zhang, Diwei Chen, Xiangda Yan, Buyu Gao, Tanchao Zhu, Yumeng Li, Junxiong Zhu