The paper proposes a multi‑signal value model for Instagram Feed ranking that separates baseline predictions from incremental gains, arguing that retaining raw predictions and adding incremental terms improves ranking quality. It describes how three independent debiasing families—viewer habit, item popularity, and request context—are combined into a single parameterized operator, with a design procedure selecting optimal points. Controlled ablation studies show that the two‑term model outperforms single‑term variants in most metrics, and the approach has been adopted across Meta’s products, boosting key engagement metrics.
arXiv:2608. 04455v1 Announce Type: cross Abstract: One of the most challenging problems entertainment live-streaming services face in recommendation systems is that user behaviors are sparse and delayed, and interaction data exhibits bias for different user segments.
arXiv:2608. 04274v1 Announce Type: cross Abstract: Social media recommendation feeds often optimize for users' immediate impulses rather than preferences they would hold after deeper reflection.
arXiv:2608.29430v1 Announce Type: cross Abstract: Industrial recommenders give new content initial views through budgeted exploration, then use early performance to decide further delivery. On many s...
The paper investigates why misinformation spreads more quickly on engagement‑based platforms by dissecting the recommendation algorithm of X. It identifies an engagement fungibility mechanism that rewards instant reactions (likes, retweets) over thoughtful engagement (replies, quotes), allowing misinformation—which tends to attract instant reactions—to receive more recommendations. The authors validate this mechanism through a simulation on the USC X 2024 election corpus, showing that adjusting metric weights has little effect, while requiring thoughtful engagement before amplification can significantly reduce the credibility exposure gap without harming mainstream content or engagement.
arXiv:2608. 15780v1 Announce Type: cross Abstract: Stale recommendations are a pervasive challenge and a leading source of user complaints on large-scale content platforms.
arXiv:2608. 15662v1 Announce Type: new Abstract: On modern e-commerce stores, customers consume ordered slates of heterogeneous product media, such as images, videos, and 3D renders, before making purchase decisions.
The study examines how four large language models (Gemma-3-4b-it, Qwen2.5-7B-Instruct, Llama-3.1-8B-Instruct, and GPT-5-nano) exhibit repetition effects in a social media simulation. Using a two‑phase within‑context design, researchers collected 336,000 ratings on truth, importance, sentiment, and interest for 100 statements across 10 feed variants and 3 replications. Results show distinct patterns: Gemma-3 displays a genuine Illusory Truth Effect, Qwen2.5 shows a mere exposure effect, GPT-5-nano shows no truth boost and mild skepticism, and Llama-3.1 shows a small truth boost with reduced evaluative dimensions.
M3TR is a temporal retrieval‑enhanced multi‑modal framework for predicting micro‑video popularity. It introduces a Mamba‑Hawkes Process module to model user feedback as self‑exciting events, capturing long‑range temporal dependencies. A temporal‑aware retrieval engine then identifies historically relevant videos by combining multi‑modal content similarity with popularity trajectory similarity, augmenting the target video’s features for improved prediction accuracy.
arXiv:2608. 10562v1 Announce Type: new Abstract: Not all clicks are equal.
arXiv:2606. 27539v1 Announce Type: cross Abstract: Social media popularity prediction aims to forecast the future reach or influence of online content from early-stage observations.
The paper proposes an incremental recommendation approach that uses a causal model built from existing holdback data to avoid delivering redundant recommendations. By applying a dual‑threshold targeting policy, the system only recommends content when the likelihood of a treated stream is high and the likelihood of an organic stream is low, thereby reducing recommendation impressions by 7% without hurting overall consumption. Joint training with holdback data also improves the calibration of the treated head, suggesting that causal models capture more generalisable representations than purely observational models.
The paper proposes an incremental recommendation system that uses causal modeling to avoid delivering redundant recommendations. By leveraging existing holdback data and a dual‑threshold targeting policy, the authors reduce recommendation impressions by 7% without harming overall content consumption. Joint training with holdback data also improves the calibration of the treated model, suggesting better generalisable representations than purely observational models.