arXiv AI

From Prediction to Incrementality: Causal Optimization for Large-Scale Targeting and Recommendation

arXiv:2608. 10182v1 Announce Type: cross Abstract: Large-scale targeting and recommendation systems are typically built around predictive scores fed into heuristic or local allocation.

Hugging Face Trending Papers
Aug 5

Generative Optimization for Incentivized Advertising with Global Level Constraints

Incentivized advertising allocates monetary or virtual rewards to drive user engagement, where a key challenge is optimizing continuous incentive magnitudes under strict global constraints. This problem is complicated by high-frequency interactions, delayed feedback, and non-Markovian user dynamics such as fatigue, which limit the effectiveness of existing uplift modeling and constrained reinforcement learning approaches.

arXiv AI
Jul 24

Probabilistic Residual Learning for Online Recommendations

arXiv:2607. 20863v1 Announce Type: cross Abstract: Modern recommender systems are typically based on deep learning (DL) models, where a dense encoder learns representations of users and items.

By Wenyuan Wang, Yusong Zhao, Zihao Xu, Hengyi Wang, Qi Xu, Zhigang Hua, Yan Xie, Yi Wang, Zihao Zhao, Bo Long, Chengzhi Mao, Shuang Yang, Hengguan Huang, Hao Wang