arXiv AI By Yuejia Dou, Hesong Wang, Xinyu Zhang, Tianyu Wang, Zhilin Zhang, Chuan Yu, Jian Xu, Bo Zheng, Qi Qi

AIGB-R1: Self-Evolving Generative Auto-Bidding via Hierarchical Planner-Executor Optimization

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arXiv:2607. 17281v1 Announce Type: cross Abstract: Auto-bidding plays an essential role in online advertising, automatically adjusting bids for advertisers to optimize their commercial goals.

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