arXiv:2605.23916v2 Announce Type: replace-cross
Abstract: AI agents often pick tools from registries, where each tool's provider writes its description. We ask whether sales language in those descrip...
By Haochuan Kevin Wang, Zechen Zhang
TRACE is a new framework that uses agentic Large Language Models to automatically enrich e-commerce product catalogs with missing or buried attributes. It employs a ScoutAgent to gather multimodal evidence from merchant catalogs, syndicated feeds, and web search, and a JudgeAgent to verify and publish the proposed attribute values. In offline evaluation, TRACE achieved 98.2% accuracy with 74.7% coverage, and in production it increased enrichment coverage by 90.4% and boosted checkout conversion by 0.48%.
By Rohan Kumar, Steven Xu, Kyle MacDonald, Matthew Long, Bernice Chow, Mac VanRenterghem, Sudeep Das
arXiv:2610.28454v1 Announce Type: new
Abstract: Agents are starting to sell to other agents. Seller agents write the listings of tools, services and products, and buyer agents read these listings whe...
By Zhenwei Tang, Di Bai, Jintao Liu, Xidong Wu, Qianfeng Wen, Xinwu Cheng
The study investigates how Large Language Models (LLMs) acting as surrogate consumers are influenced by marketing pricing cues such as just‑below pricing and promotional framing. Using a tool called "Tool‑Lab" to trace information acquisition, the researchers found that when no cost is imposed, pricing cues rarely mislead LLMs, but when acquisition costs are introduced under a vague goal prompt, LLMs tend to omit important diagnostic attributes and make suboptimal choices similar to human heuristics. The findings suggest that marketing heuristics in AI‑driven shopping are shaped more by storefront information architecture than by inherent LLM limitations.
By Davood Wadi, Yu Ma
The paper investigates how role assignment in large language model (LLM) recommenders influences sponsorship bias. By assigning the agent’s principal as either a traveler or a booking platform, the authors find that platform delegation reduces the penalty applied to sponsored listings and weakens consumer skepticism triggered by disclosure. The study also shows that stricter terminology and attribution to the platform widen the divergence in agent evaluations, indicating that current disclosure mandates are insufficient to protect consumers in AI-mediated commerce.
By Davood Wadi, Yu Ma
The paper introduces a deterministic, reproducible e‑commerce environment that pre‑commits customer and trajectory parameters, enabling a simulated consumer to attempt purchasing a target cart with the help of an evaluated model. The environment records every assistant action and state, allowing post‑trial evaluation of specific conversation components and applying penalties based on tool‑call accuracy. Using this setup, the authors benchmark eight open‑weight agents (20B–35B parameters) across 160 trials and 44 metrics, revealing nuanced performance issues such as under‑action, over‑purchase, unsupported product attributes, and poor search that are hidden by overall success rates.
By Nimit Shah, Haitz S\'aez de Oc\'ariz Borde