arXiv:2606. 28356v1 Announce Type: cross Abstract: Generative Engine Optimization (GEO) lets content owners rewrite web content to increase their visibility in generative systems.
By Qianfeng Wen, Yifan Simon Liu, Xin Liu, Difan Jiao, Blair Yang, Junda Wu, Zhenwei Tang
arXiv:2606. 09204v1 Announce Type: new Abstract: We present a reproducible failure mode of safety training in RAG-based LLM recommendation -- the Injection Paradox -- in which prompt injections embedded in retrieved documents backfire against the attacker, suppressing the target brand below the injection-free baseline.
By Hyunseok Paeng
arXiv:2606. 17443v1 Announce Type: new Abstract: Large language models (LLMs) are becoming a major way for consumers to find products, but we do not yet understand how brands compete in this new channel.
By Xi Chu, Yupeng Hou
arXiv:2608. 11390v1 Announce Type: new Abstract: Generative engines are reshaping the web ecosystem by making citations a key mechanism for allocating attention, attribution, and downstream value.
By Chen Xu, Zitian Guo, Chenyan Xiong
arXiv:2603. 00801v2 Announce Type: replace Abstract: Language agents increasingly act as web-enabled systems that search, browse, and synthesize information from diverse sources.
By Shrey Shah, Levent Ozgur
arXiv:2607. 15267v1 Announce Type: new Abstract: Poisoning pretraining data can introduce harmful behaviors to LMs that are difficult to detect and mitigate.
By Victoria Graf, Hannaneh Hajishirzi, Noah A. Smith, David Kohlbrenner, Kyle Lo