arXiv AI By Burak Satar, Zhixin Ma, Cheng Yu-Tong, Huy Hoang Tran, Phuong Anh Nguyen, Chong-Wah Ngo

Cultural Moment Benchmark: Evaluating Video Cultural Reasoning and Grounding in Southeast Asia

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The Cultural Moment Benchmark (CMB) evaluates video cultural reasoning in Southeast Asia by testing three distinct abilities: naming a cultural concept, visually recognizing it in a video, and locating its sub‑events in time. It contains 306 expert‑curated concepts from seven countries across five categories, with each concept assessed through three stages that use semantic‑similarity distractors, unlabeled video moments, and free‑form temporal localization. Experiments on six vision‑language models reveal varied failure modes, limited cascading between abilities, and differing impacts of audio and subtitles, while a human study shows even experts struggle with concepts from neighboring countries.

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