arXiv:2606. 15209v1 Announce Type: new Abstract: Targeted advertising systems can pair audiences selected by advertisers with ad units that expose visible user actions.
arXiv:2601.19435v2 Announce Type: replace-cross Abstract: Sustainable monetization of large language models (LLMs) remains a critical open challenge. Traditional search advertising, which relies on s...
arXiv:2608. 10562v1 Announce Type: new Abstract: Not all clicks are equal.
arXiv:2609.38239v1 Announce Type: cross Abstract: A Technical Report: Operating a large language model (LLM) as a service requires more than inference infrastructure: the provider must also defend ag...
arXiv:2601. 17360v2 Announce Type: replace-cross Abstract: An adversary observing a model's released prediction can infer sensitive attributes of the queried input, or even reconstruct representatives of the model's training data.
The paper investigates privacy risks in agentic AI systems that assemble sensitive data into a hidden context before responding. It introduces context‑inference attacks, a security game that evaluates how well attackers can recover this hidden context under varying levels of knowledge and indirect delivery. Experiments show that even with controls such as instructions not to disclose, logit suppression, and context dilution, agents can leak significant contextual information, achieving high success rates across multiple attack settings.
arXiv:2609.38397v1 Announce Type: new Abstract: Virtual clients offer a cost-effective approach to support applications such as A/B testing, recommender system development, and interface evaluation....
arXiv:2606. 16952v1 Announce Type: cross Abstract: The rapid adoption of generative AI and Large Language Models (LLMs) has spurred interest in synthetic data as a privacy-preserving alternative to sensitive real-world datasets.
arXiv:2607. 20471v1 Announce Type: new Abstract: Personalization, the act of varying a message to induce action from a specific receiver while keeping sender, channel, and time fixed, has a long tradition in psychology and marketing as a two-party problem in which sender and receiver have independent objectives.
arXiv:2609.36153v1 Announce Type: cross Abstract: B2B advertising targets a viewer's professional attributes (employer size and industry, function, seniority) and has obtained them by matching identi...
arXiv:2606. 16952v2 Announce Type: replace-cross Abstract: The rapid adoption of generative AI and Large Language Models (LLMs) has spurred interest in synthetic data as a privacy-preserving alternative to sensitive real-world datasets.
arXiv:2608. 13833v1 Announce Type: cross Abstract: Conversational advertising aims to deliver useful ads within multi-turn assistant interactions.
arXiv:2602.06700v2 Announce Type: replace-cross Abstract: Graph-structured data underpin a wide spectrum of modern applications, yet their multiple sensitive attributes are not isolated but deeply co...