arXiv:2608.30606v1 Announce Type: cross Abstract: With the development of large language models (LLMs), generative retrieval is becoming increasingly important in e-commerce scenarios. Current mainst...
arXiv:2608. 03150v1 Announce Type: new Abstract: Generative retrieval (GR) is a promising paradigm for industrial search advertising, yet its deployment is constrained by strict relevance and latency requirements.
The paper introduces Mine and Refine, a two‑stage contrastive training framework designed to improve embedding‑based retrieval for large‑scale e‑commerce search. It tackles graded relevance, hard‑sample mining, and unstable similarity separability by using a lightweight LLM as a scalable labeler and a multi‑level circle loss to enforce margin‑controlled separation across relevance levels. The method has been deployed in production across multiple product verticals, yielding statistically significant increases in user engagement, gross order value, and retrieval relevance metrics.
arXiv:2606. 01504v1 Announce Type: cross Abstract: Semantic retrieval in e-commerce must handle short, noisy, and colloquial queries over large product catalogs with fine-grained attribute distinctions.
Cross-Country Code-Mixing for Generative Recommendation (CMRec) is a framework that enhances generative recommendation across different countries by injecting cross-country supervision at the data level. It learns a shared semantic codebook from multi-modal content and behavioral co-occurrence, then synthesizes mixed-country sequences through token-level substitutions that respect both static and dynamic constraints. A context-aware loss reweights these mixed samples based on their plausibility, leading to improved recommendation quality in data-sparse countries while maintaining performance in data-rich markets, as demonstrated by significant gains in advertising revenue and orders in real-world e-commerce experiments.
arXiv:2607. 23121v1 Announce Type: cross Abstract: Dynamic Product Ads (DPA) require retrieving relevant items from multi-million product catalogs, balancing two competing objectives: retargeting (re-surfacing known interests) and prospecting (discovering new categories).
arXiv:2607. 03515v1 Announce Type: cross Abstract: In many machine learning applications, the most relevant items for a query should be efficiently retrieved.
RPTune is an end‑to‑end framework that improves in‑context catalog search for small merchant businesses by learning to curate product catalogs and fine‑tuning large language models (LLMs) with catalog‑grounded supervision. It uses an encoder‑reorganizer curator to order and prune products based on LLM feedback, and then applies context‑relative rewards during LLM post‑training. Across seven real merchants and 100 complex conversational queries per merchant, RPTune boosts search accuracy by up to 31.4 percentage points from curation alone and an additional 10.3 points on average from post‑training.
arXiv:2606. 06779v1 Announce Type: cross Abstract: In multi-vertical e-commerce platforms like DoorDash, relatively newer product verticals such as grocery and retail present a significant opportunity for personalization innovation.
The paper proposes a new algorithm for generating Semantic IDs that are both unique and preserve the structure of the original embedding space. By employing bottom‑up clustering, the method maintains local structure, leading to higher clustering quality. This improved structure enhances the utility of the Semantic IDs for downstream generative retrieval tasks.
The paper proposes a single hierarchical Semantic ID (SID) system to unify product identification across multiple merchants in e-commerce. By learning SID representations from product content, the authors demonstrate that ranking algorithms can aggregate consumer affinity and product performance over SID prefixes, improving offline relevance and online engagement. For query reformulation, SID concepts guide navigation and refinement, yielding better intent preservation and higher-quality suggestions compared to taxonomy or raw query transitions.
The paper introduces Tlow, a flow-based item tokenizer that transforms raw semantic embeddings into a latent space following a standard normal distribution, enabling independent tokenization and simplifying distributional complexity. Tlow incorporates codebook guidance to align token embeddings with the codebook space, producing semantically clear token IDs. Experiments on four public datasets and an online multi‑modal retrieval task on WeChat show that Tlow improves recommendation performance and increases user click‑through rates by over 10%.