Multi-channel Uplift Policy Learning
arXiv:2607. 28182v1 Announce Type: new Abstract: E-commerce platforms must allocate fixed marketing budgets across multiple channels to maximize business utility.
E-commerce platforms must allocate fixed marketing budgets across multiple channels to maximize business utility. However, standard predict-then-optimize (PTO) paradigms fail in this compositional space due to observational confounding and severe extrapolation.
arXiv:2607. 28182v1 Announce Type: new Abstract: E-commerce platforms must allocate fixed marketing budgets across multiple channels to maximize business utility.
arXiv:2605. 09448v2 Announce Type: replace Abstract: We study the operational problem of automated bidding in repeated first-price auctions under budget and return-on-spend (RoS) constraints.
arXiv:2606. 17805v1 Announce Type: new Abstract: Data acquisition is a major bottleneck for learning in real-time streams: analysts must decide on the fly which labels to purchase while respecting a rolling budget.
arXiv:2608. 11560v1 Announce Type: new Abstract: Personalizing marketing messages with contextual multi-armed bandits (CMABs) drives real business value, yet the objective that ultimately matters - a downstream conversion - is observed only weeks later, too late to drive online learning.
arXiv:2607. 24779v1 Announce Type: new Abstract: Online advertising bidding systems typically deploy multiple offline-trained expert models (e.
arXiv:2601. 02754v3 Announce Type: replace-cross Abstract: With the rapid development of e-commerce, auto-bidding has become a key asset in optimizing advertising performance under diverse advertiser environments.
arXiv:2607. 16354v1 Announce Type: cross Abstract: Retail demand forecasting remains difficult when demand shifts faster than static forecasting models can be retrained, especially in early demand cycles where newly observed labels are sparse.
arXiv:2512. 22749v2 Announce Type: replace Abstract: We study the pricing behavior of third-party platforms facing strategic agents.
Personalizing marketing messages with contextual multi-armed bandits (CMABs) drives real business value, yet the objective that ultimately matters - a downstream conversion - is observed only weeks later, too late to drive online learning. Teams therefore train the bandit on a fast proxy reward, and separately must judge whether a contextual bandit is worth its complexity over sending one best message.
arXiv:2606. 02595v1 Announce Type: new Abstract: Dynamic pricing in short-term rental (STR) markets presents a distinctive challenge for online learning algorithms: pricing decisions carry significant financial risk, operators require explainability, and market feedback is sparse (one booking outcome per listed night).
arXiv:2607. 28916v1 Announce Type: cross Abstract: Multistep credit assignment is critical for sample-efficient reinforcement learning, yet managing off-policy bias in Q-learning remains a fundamental challenge.
arXiv:2607. 14161v1 Announce Type: cross Abstract: Pinterest is where people turn inspiration into action as users browse ideas, then take steps toward realization, often by discovering shoppable content.