arXiv AI By Adam Visokay, Soumyakanti Pan, Molly Griston, Polina Iasakova, Mark Nepf, Denis Peskoff, Riya Sinha, Jikai Sun, Isabelle Thiara, Letao Wang, Yiwei Wu, Lauren Yan, Tyler H. McCormick

The uneven rise of AI-generated web content

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The study examines how generative AI has reshaped the public web in under five years, using over 5 million crawlable pages. It finds that AI-generated text has risen sharply but unevenly, with higher prevalence on English-language and .com sites, lower on .gov and .edu, and varying by a page’s centrality in the web graph. The authors employ multiple detection tools and a Bayesian hierarchical model to estimate prevalence while accounting for detector errors.

Machine-generated by The Flow from the publisher's headline and feed description — not written or checked by a human. The full article lives at arXiv AI.

arXiv AI
6d ago

DeGenTWeb: A First Look at MGT-dominant Websites

DeGenTWeb is a system that identifies websites whose informational prose is largely machine‑generated text (MGT) with minimal human input. By adapting MGT detectors for web pages and aggregating results across sites, the study reports that 20.9% of Common Crawl‑archived sites (Jan–Jul 2026) and 13.6% of Bing‑linked sites (2025) are MGT‑dominant, with a 0.12% mislabeling rate for human‑authored sites. The prevalence of MGT‑dominant sites is increasing over time and many share the same owner.

By Sichang Steven He, Calvin Ardi, Ramesh Govindan, Harsha V. Madhyastha
arXiv AI
Oct 5

Measuring Google AI Overviews: Activation, Source Quality, Claim Fidelity, and Publisher Impact

The study measures Google AI Overviews (AIOs), noting they activate for 13.7% of queries overall and 64.7% of question-form queries, with lower rates for politically sensitive topics. AIOs cite more credible domains than typical search results, yet 30% of cited pages are not shown in the first-page results, indicating a distinct source selection process. Among 98,020 atomic claims, 11.0% lack support from cited pages, mainly due to omissions, and over half of cited pages contain display ads, reducing publisher revenue while Google’s ads remain.

By Haofei Xu, Umar Iqbal, Jacob M. Montgomery