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Profit-Based Counterfactual Explanations for Product Improvement: A Case Study of Manga Sales in Japan

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Counterfactual explanation (CE) is widely used to enhance the interpretability of machine learning models and support data-driven decision-making based on model predictions. However, existing CE methods typically require two exogenously specified inputs: a desired output value (target) and a distance function that quantifies changes in explanatory variables.

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